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  4. 267 - Can you create a url for your brand, that will be a password protected site, with the brand name and indication statement in it. e.g., maxaltmigraine.ca. The homepage for the site will be available to the public.
The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB), including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system. Repurposing or reproducing this content without written consent from the PAAB Commissioner is strictly prohibited. This prohibition includes, but is not limited to, use in machine learning or AI models.

267 - Can you create a url for your brand, that will be a password protected site, with the brand name and indication statement in it. e.g., maxaltmigraine.ca. The homepage for the site will be available to the public.

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  • Jennifer CarrollJ Offline
    Jennifer CarrollJ Offline
    Jennifer Carroll
    wrote on last edited by
    #1

    For a prescription product, the linkage of the therapeutic use in the URL and the brand on the landing page would exceed the consumer advertising restriction of name/price/quantity in the Food and Drug Regulations Section C. 01.044. This linkage would also not be appropriate for a non-prescription product indicated for the treatment of a schedule A disease as per section 3 of the Food and Drugs Act. For a product branded landing page, a simple solution is to use the URL www.productname.ca

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