Forum Update: Supporting Community-Led Discussion
The forum was created as a space for shared learning and peer support, and as the community grows, we want to lean more fully into that purpose.
Going forward, PAAB will be taking a more listening-first role in forum discussions. Rather than responding immediately to every question, we’ll be encouraging members to engage with one another, share experiences, and help build collective understanding. PAAB will continue to monitor conversations and will step in to:
- Correct any misunderstandings
- Provide guidance when questions remain unanswered after a few days
- Support discussions where official clarification is needed
Our goal is to foster a collaborative, trusted community where knowledge is shared and strengthened by everyone’s contributions.
Thank you for being part of the conversation.
Gating for Third Party HCP Websites
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If an HCP has already been verified on a third-party website for HCPs such as Medscape, do they need to be verified again (double-verification) to access a company-sponsored website via a banner advertisement displayed on the third-party website?
Good morning @starship1
A third-party website validation alone may not always be considered as a “robust gating mechanism”. Not all users of Medscape are validated HCPs. The sponsors should verify with the third-party platform, their validation mechanism and ensure ads are only placed in spaces which meet the outlines stated in the document Guidance on Gating Mechanisms for Healthcare Professional Targeted Digital Assets. Links from ads in a space that meets the requirements for HCP validation, are not required to revalidate the HCP.
