The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB),
including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB
correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system.
Repurposing or reproducing this content without written consent from the PAAB Commissioner is strictly
prohibited. This prohibition includes, but is not limited to, use in machine learning or AI models.
180 - Could an online-only textbook (such as CCO InPractice) meet the requirements to be used as a reference for the PAAB? It is accredited for education by the AMA and is third-party to the drug company.
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Generally, an independently published, authoritative textbook is an acceptable source for disease information whether it is in print format, electronic format, or both. Authoritative means recognized by a medical academic institution or bona fide medical organization that provides education. For assessment of specific sources, feel free to submit a written opinion.
