Forum Update: Supporting Community-Led Discussion
The forum was created as a space for shared learning and peer support, and as the community grows, we want to lean more fully into that purpose.
Going forward, PAAB will be taking a more listening-first role in forum discussions. Rather than responding immediately to every question, we’ll be encouraging members to engage with one another, share experiences, and help build collective understanding. PAAB will continue to monitor conversations and will step in to:
- Correct any misunderstandings
- Provide guidance when questions remain unanswered after a few days
- Support discussions where official clarification is needed
Our goal is to foster a collaborative, trusted community where knowledge is shared and strengthened by everyone’s contributions.
Thank you for being part of the conversation.
3rd Party Unbranded Videos
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We would like to provide patients (via Physicians or via DTC) or send patients to a video hosted on a 3rd party Patient-focused website (an association). The video discusses a class of drugs where there are a handful of agents. The video was produced independently with no sponsorship or grant. There is no mention of any one specific drugs.
Can a company promote this video (meaning send patients to it)? Does the video need to be reviewed by PAAB? Can the company sending patients to the video put their logo on the materials used to disseminate or promote the video?
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We would like to provide patients (via Physicians or via DTC) or send patients to a video hosted on a 3rd party Patient-focused website (an association). The video discusses a class of drugs where there are a handful of agents. The video was produced independently with no sponsorship or grant. There is no mention of any one specific drugs.
Can a company promote this video (meaning send patients to it)? Does the video need to be reviewed by PAAB? Can the company sending patients to the video put their logo on the materials used to disseminate or promote the video?
Good Morning @georgian21
It may be possible for the company to promote this video, but the acceptability of this activity would be dependent on many factors that would be assessed during the review process. Material (APS) that a company creates to facilitate awareness of 3rd party videos would be subject to review and during that review, PAAB would ask to see the linked 3rd party content to assess the acceptability of the linkage. In summary, PAAB is reviewing the sponsor generated content that promotes the video, and the acceptability of linking that content to the 3rd party video. If the linkage is acceptable, the sponsor’s logo may appear on the APS.
