Navigation

    Forum

    • Register
    • Login
    • Search
    • Categories
    • Recent
    • Popular
    • Users
    • Groups

    523 - Hello, I would like clarification on how efficacy data and mechanism of action data can be presented together in a promotional piece. My understanding is the MOA is considered non-clinical and therefore must be physically separate from efficacy or clinical claims. Is this assumption correct? I am not sure why this would be. Can you please explain why I cannot mention how a product works and how well it works together in a page? Thank you,

    Claims & Support/References for Claims
    1
    1
    131
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as topic
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • Jennifer Carroll
      Jennifer Carroll last edited by

      Correct. Clinical and non-clinical messages must appear as separate and distinct presentations so as not to suggest associations between both messages which have not been substantiated. This does not necessarily mean that the information must be presented on separate pages. Your reviewer would be able to explain how to present these messages on the same page while still keeping them separate and distinct. Note though that this may require significant revisions to the page layout which might ultimately compel you to simply present the information on different pages.

      1 Reply Last reply Reply Quote 0
      • First post
        Last post