541 - Can you please advise if CADTH Common Drug Review publications can be used as evidence for efficacy, pharmacoeconomic or recommendation claims?
Jennifer Carroll last edited by
No. These reviews have important uses (e.g. explaining recommendations for funding decisions) but they are not designed or intended to support product claims in drug advertising. Please refer to the PAAB Tips document Marketing Benefit Claims http://www.paab.ca/Marketing_Benefit_Claims_-_June_22.pdf for the evidentiary requirements relating to common types of claims.