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PAAB Notice
The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB), including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system. Repurposing or reproducing this content without written consent from the PAAB Commissioner is strictly prohibited. This prohibition includes, but is not limited to, use in machine learning or AI models.

Facebook personal message

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  • G Offline
    G Offline
    gnadeau
    wrote on last edited by
    #1

    Hello, I wanted to know if we need to go trought Paab approuval for message that are send by a rep to a HCP in private message like Facebook or linkedin. We would mention the product. What are the requirements for that kind of communications.

    Thank you

    Gabrielle

    Jennifer CarrollJ 1 Reply Last reply
    0
    • G gnadeau

      Hello, I wanted to know if we need to go trought Paab approuval for message that are send by a rep to a HCP in private message like Facebook or linkedin. We would mention the product. What are the requirements for that kind of communications.

      Thank you

      Gabrielle

      Jennifer CarrollJ Offline
      Jennifer CarrollJ Offline
      Jennifer Carroll
      wrote on last edited by
      #2

      Hey @gnadeau

      Private messages through services/platforms like LinkedIn, Facebook or other social platforms are viewed the same as an email. These are simply different platforms to perform the same action. Per PAAB Q&A 750 if the communication was unsolicited, it should be submitted for review.

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