Forum Update: Supporting Community-Led Discussion
The forum was created as a space for shared learning and peer support, and as the community grows, we want to lean more fully into that purpose.
Going forward, PAAB will be taking a more listening-first role in forum discussions. Rather than responding immediately to every question, we’ll be encouraging members to engage with one another, share experiences, and help build collective understanding. PAAB will continue to monitor conversations and will step in to:
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Experience and 'First and only' Claims for Controlled Substance
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Hello,
Similar to my most recent post, when looking at the marketing of a controlled substance to HCPs, where Health Canada guidance is that all claims must align to/be supported by the TMA, does that apply to exclusivity and experience claims that are non-clinical in nature?
E.g., 'X patient years of experience', 'first and only product in class X'.
Thank you,
Danika -
To add another example, what about non-clinical claims about dosing like 'once-monthly'?