377 - I need to do a slide presentation to clinicians. I represent the medical dept. I will be talking on our products and some on competitors. What am I allowed to speak on. Do I need to also send it to PAAB for approval?

  • You can always call the PAAB office and ask this “immediate” type of question to get a quicker answer. This proactive activity appears to be “advertising” because you are an employee of a Pharma company speaking to a target audience of physicians about your products in an open-ended manner. Therefore, the standards in the PAAB Code of Advertising Acceptance applies to this reviewable activity. You can submit the slide kit it to the PAAB for review. If you are acting in a capacity of merely responding to specific questions asked by physicians, that would not be advertising.