618 - Hi there, We have some emails with only company information, no talks about therapeutic area, nothing about brand. We plan to send it through PTM targeting HCPs. Does this need PAAB approval? Thanks
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There are cases where corporate messages are subject to the PAAB code. See PAAB code section 7.4 for messaging considered to be within the scope of a reviewable corporate message. If you are still uncertain, you could use the opinion service to ensure the piece is exempt (see the fee schedule on our website).
