The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB),
including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB
correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system.
Repurposing or reproducing this content without written consent from the PAAB Commissioner is strictly
prohibited. This prohibition includes, but is not limited to, use in machine learning or AI models.
680 - Is the PAAB code applicable to the advertising of veterinary medicines? thanks!
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It depends on what you mean by “applicable”. The code is comprised of regulatory standards, ethical standards, clinical standards, and scientific standards that are applicable to advertising for any healthcare product to healthcare professionals. However, the answer is “no” if you are asking whether the PAAB preclearance service is currently applied to advertising veterinary medicines.
