The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB),
including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB
correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system.
Repurposing or reproducing this content without written consent from the PAAB Commissioner is strictly
prohibited. This prohibition includes, but is not limited to, use in machine learning or AI models.
259 - Are there any guidelines (outside of color preference) for placement of the PAAB logo on an approved piece? Is there a size limitation of the logo or a desired location (front vs. back side) we should consider? The website is not loading the PAAB logosheet PDF unfortunately?
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The logo need only appear on the display section of the advertisement. The code is not prescriptive with respect to placement and size. The manufacturer should ensure that the logo is easily identifiable. The logo is available at the following web-link: http://www.paab.ca/paab-icons.htm I was able to open the logo/icon documents. The problem may have been temporary. Please call the PAAB office if you have any difficulty opening these documents.
