231 - Is it permissible to advertise for sale NHP's or OTC's to the general public via such media as The Home Shopping Network? Are there any restriction that a distributor should be aware of?
PAAB Notice
The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB),
including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB
correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system.
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231 - Is it permissible to advertise for sale NHP's or OTC's to the general public via such media as The Home Shopping Network? Are there any restriction that a distributor should be aware of?
Advertising to the general public for NHP's and OTC's must meet the requirements outlined in the Health Canada policy document "Consumer Advertising Guidelines for Marketed Health Products (for Nonprescription Drugs including Natural Health Products)".
