194 - If a DIN-gated patient website has been approved, can Sales Representatives showcase the website to physicians?
Jennifer Carroll last edited by
A sales representative can showcase the website to physicians. The activity should be tailored to informing the physician that the site exists (such that he/she knows to direct patients who've been prescribed that particular medication to the site). The sales representative should not be detailing off of the patient site under the pretense that this is HCP targeted content.