The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB),
including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB
correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system.
Repurposing or reproducing this content without written consent from the PAAB Commissioner is strictly
prohibited. This prohibition includes, but is not limited to, use in machine learning or AI models.
450 - Is it possible to attach patients' testimonials to a tool destined to inform patients on how to optimally use a medication they are already using?
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Not sure what you mean by “attach”, also not sure what you mean by a testimonial in the context of dosing instructions. Any content promoting beneficial aspects of dosing/administration would not be accepted. You’ll find discussion on this and other considerations relating to patient information in the patient information guidance document on the PAAB website. Give particularly close attention to sections which relate to the need to be non-promotional and to be consistent with part III of the PM. For your convenience the link follows: http://www.paab.ca/resources/pdfs/code-revision/External_Branded_Patient_Information_Guidance_Doc_July_16_2015.pdf
