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  3. Patient organization disease information sheet
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Patient organization disease information sheet

Scheduled Pinned Locked Moved PAAB Code
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  • NatBourreN Offline
    NatBourreN Offline
    NatBourre
    wrote on last edited by
    #1

    Is it acceptable to refer to a patient organization disease information sheet which strictly discusses the disease state (no brands nor treatments mentioned), in an HCP APS?

    Natalie Bourré
    Marketing 4 Health Inc.
    Medical Marketing Consultant, Medical Writer
    nat@marketing4health.net

    Jennifer CarrollJ 1 Reply Last reply
    0
    • NatBourreN NatBourre

      Is it acceptable to refer to a patient organization disease information sheet which strictly discusses the disease state (no brands nor treatments mentioned), in an HCP APS?

      Jennifer CarrollJ Offline
      Jennifer CarrollJ Offline
      Jennifer Carroll
      wrote on last edited by
      #2

      Hello @natbourre

      Patient organizations generally package complex information in a manner that is more easily understood by the general public. HCPs should be directed to information that was written with a higher complexity intended for more specialized consumption like recognized healthcare professional organizations or medical textbooks.

      A statement referring to the sheet would need to be clear that it is for consumers or is patient information not designed for healthcare professionals. PAAB would need to assess the linkage to ensure that it is not overtly off-label.

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