Same Banner Ad, Different Journal
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When submitting banner ads for PAAB review, we provide details on intended placement (to clarify the audience/context). If we want to place an already PAAB-approved HCP banner ad in an additional gated journal, would this require re-submission? There would be no change in size, content, or context—just an added placement in a journal not listed in the PAAB correspondence of the original submission.
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When submitting banner ads for PAAB review, we provide details on intended placement (to clarify the audience/context). If we want to place an already PAAB-approved HCP banner ad in an additional gated journal, would this require re-submission? There would be no change in size, content, or context—just an added placement in a journal not listed in the PAAB correspondence of the original submission.
Good morning @medwriter
If the context and audience are unchanged, addition of another publication would not prompt an updated submission. "Context" includes no change in targeting or placement (i.e. remains run-of-site) within the new journal and no linkages which were not presented in the initial submission. If unsure, PAAB can provide an opinion (which can proceed to full review if it is determined to be required).
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Good morning @medwriter
If the context and audience are unchanged, addition of another publication would not prompt an updated submission. "Context" includes no change in targeting or placement (i.e. remains run-of-site) within the new journal and no linkages which were not presented in the initial submission. If unsure, PAAB can provide an opinion (which can proceed to full review if it is determined to be required).
@jennifer-carroll Thank you kindly for the response
