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M

mbeauclair

@mbeauclair
Agency
PAAB Notice
The responses, guidance, and advisories provided by the Pharmaceutical Advertising Advisory Board (PAAB), including but not limited to those available through the PAAB Forum, the PAAB website, and any PAAB correspondences, are specifically intended to assist individuals navigating the PAAB preclearance system. Repurposing or reproducing this content without written consent from the PAAB Commissioner is strictly prohibited. This prohibition includes, but is not limited to, use in machine learning or AI models.
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Recent Best Controversial

  • Links as resources on a branded gated website for HCPs
    M mbeauclair

    @jennifer-carroll Thank you for your help!

    Linkage Issues

  • Separate submission for 2 sections of the same website
    M mbeauclair

    @jennifer-carroll Thank you!

    Electronic Media

  • Links as resources on a branded gated website for HCPs
    M mbeauclair

    Hello,

    For branded and gated sections for HCPs audience (linked to the corporate website .ca for general audience), what types of resources are possible to add? What types of links?
    Our client wants this portal to be an easy way for HCPs to access resources for them or their patients.
    Outside of PAAB-approved material about the product (PM, patient card, etc.), these resources could be links to the homepages of official associations like the Society of Obstetricians and Gynaecologists of Canada (HCPs resource) or official Canadian websites for patients, not speaking about the product but the official sources around the pathology and professionals treating this pathology.

    Linkage Issues

  • Separate submission for 2 sections of the same website
    M mbeauclair

    Thank you @jennifer-carroll.

    Our client is wondering if it would be relevant to submit the corporate section to PAAB as it would be a basic corporate pharma website (storytelling of the company, product portfolio with PMs, and contact info) for a general audience in Canada?
    The HCPs portal would be accessible through a big button on the corporate website's header (and direct link).

    Electronic Media

  • Separate submission for 2 sections of the same website
    M mbeauclair

    Hello there,

    Would it be possible to make two different submissions for two sections of the same website? The first section is for the corporate part, and the second one is for the branded and gated HCPs portal on which HCPs find information about the only medicine marketed by the pharmaceutical company for now. Both sections are linked to each other through a Call To Action button, and there will be a gated entry to go from the corporate section to the HCPs portal.

    The corporate section needs to go online more quickly. The idea would be to have it live before the HCPs portal and use a temporary message to indicate that the HCPs portal will be live soon.

    Electronic Media

  • Downloadable document not approved by PAAB on a PAAB-approved branded and gated HCPs website
    M mbeauclair

    Thank you! @jennifer-carroll

    Electronic Media

  • Downloadable document not approved by PAAB on a PAAB-approved branded and gated HCPs website
    M mbeauclair

    Hello,

    Is it possible for a client to add a new downloadable document for HCPs on the gated section of their website that has received the PAAB approbation if this document is not approved by PAAB?

    The mentioned document contains the product name and provides HCPs with guidance on how to advise patients.

    Electronic Media
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